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| Beijing Olympics helpful for establishing China's brand image | |
http://english.dbw.cn銆€銆€
2008-11-20 09:34:07
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The Beijing Olympic Games not only provided a platform for the world to understand China, but also helped to raise the image of Chinese brands, according to a research report released on Tuesday.
The sports gala helps the Chinese manufacture industry to accelerate the pace for realizing its goal of going from "Made in China" to "Brand in China", the 60,000-character report said. The report described the image of China as "passion, development, harmony and responsibility". "Just like brand image of the United States was democracy, tolerance and dream, China should have its brand image as well," said Wang Yong, secretary-general of the China Brand Union Association which released the report. |
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| Author锛? 銆€銆€銆€Source锛? xinhua 銆€銆€銆€ Editor锛? Yang Fan | |
