With the booming of winter tourism in Harbin, the northeastern city’s cultural and creative market is also flourishing.
A variety of innovative products have become must-buy “Harbin souvenirs” for visitors, offering perfect mementos of their winter trips to the city.
The deep integration of design with ice-and-snow culture has not only injected new vitality into the consumer market but also plays a key role in sustaining Harbin’s enduring appeal in cultural tourism.