Brand power of Chinese enterprises is strengthened
In 2005, The World Brand Lab released the World's 500 Most Influential Brands, only four Chinese brands were listed, while in 2023, 48 brands were selected. For the first time, China surpassed Japan (43) and ranked third in the world. Among them, the outstanding brands are State Grid, Tencent, Haier and Huawei.
In addition, in 2023, products of China's home-grown brands were exported to more than 200 countries and regions around the world.
The continuous improvement of the international brand power of Chinese enterprises is inseparable from the core innovation ability. In the 2023 Global Innovation Index, China was the only middle-income economy in the top 30, ranking 12th, ahead of Japan in the 13th place.
