A screenshot from jd.com. [Photo: China Plus]

Chinese e-commerce giant Jingdong Group (JD) exposed 10 internal corruption cases and publicly revealed the names for the first time on Monday.

The cases were announced through the company's internal website and "Clean Jingdong" WeChat public account.

At least 3 staff have been arrested and detained by police.

Luan Ji from Jingdong 's Apparel and Home Furnishing Business Unit has been dismissed and arrested for gaining illegal profits and accepting bribes from suppliers.

Others include Xue Yi and Zhou Chaoyang, who were detained by police for misappropriation of company's products and bribery respectively.

Jingdong said it would stick to 'zero tolerance" towards corruption, whoever involved in internal corruption will be handed over to the judicial organ if the circumstances are serious.

It will permanently dissolve the corporation of vendors who violate the laws and rules, the company said.

Chinese internet firms are increasingly abandoning the so called "unpublished domestic shame" rule, particularly when it comes to internal corruptions. Firms have started to take actions to tackle the problem.

Many have started to adopt self-censorship and even employ former juridical practitioners to crack down on internal corruption.

In 2012, Chinese e-commerce giant Alibaba Group initiated its anti-corruption project. The next year a former manager of Alibaba's 'Juhuasuan' group-buying venture was sentenced to 7 years imprisonment.

Chinese web company Baidu revealed 17 serious internal disciplinary cases to the public in September this year, most were related to internal corruption.

Beijing Youth Daily said that Chinese internet firms have ignored regulating internal supervision system while striving for extraordinary rapid development in the past years, now they have to pay for it.

Chinese internet firms face the same internal corruption problems of embezzlement, commercial bribery, and false cost reports of meetings. They also face their own unique corruption such as click farming, tampering with search engine rankings, and divulging personal information in collusion with external fraudsters, said Beijing Youth Daily.