FIFA, Alibaba Reach 8-year Presenting Partnership of Club World Cup | |||||||||||
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http://english.dbw.cn
2015-12-10 14:52:44
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![]() FIFA Marketing Director Thierry Weil (L) and Alibaba Sports Group CEO Zhang Dazhong attend the press conference to announce their partnership for the FIFA Club World Cup in Tokyo on December 9, 2015. [Photo: Xinhua] FIFA and Alibaba E-Auto, the company's "Internet car" brand, have reached an eight-year presenting partnership of the FIFA Club World Cup from this year. The agreement marks Alibaba becoming the first Chinese company to have a presenting partnership with the FIFA tournament. Under the deal, Alibaba E-Auto is set to present the Most Valuable Player award at each match during the tournament, including the final match on December 20. This year's edition of the FIFA Club World Cup is scheduled to start in Osaka and Yokohama, Japan on Thursday.
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Author: Source: CRI Editor: Yang Fan |